The ability to communicate for Africans using digital tools is important in an age of progressive digital technologies. Mobile tech has changed the way African people are communicating in their Social circles, in their Local communities and the integration of Mobile devices every day. .
Smartphones, tablets, watches and other digital mobile devices allows for new methods to connect and share. Software is becoming increasingly intelligent and intuitive so the learning curve is faster and easier. Whether you have an Android or an iPhone the ability to connect, collaborate and communicate has become simplistic and literally at the touch of a button.
Africans deeply engaged in technology know that if you want to be taken seriously and looked upon as a valuable resource you have to talk the talk, using the words that connect like minds.
No matter the age, generation, gender or life style technology has the ability to connect two or two million and Africa is becoming a Mobile dynasty for business, commerce and education.
Africans across the Continent your Social Media platforms to:
1. Be conversational
*the range of applications is as flexible as the type of devices that are available.
*The power is in the software not the hardware
2. Share content
*sharing content is important
*the ability to create content, share content and archive allows for influencing the present and the future.
*to be a better blogger, you must write as much as possible.
*content creation is king as stated by Bill Gates in many seminars and conferences.
4. Build your e-Reputation, e-Personality
*having a reputation or a personality requires some type of Social Media presence.
*the debate is still going on which one if better, but the more the better depending on what audience you are trying to reach.
5. Learn to listen
*teach yourself to listen to people talking about how they use technology.
*join Meetups, EdCamps, and other social events that connect like-minded people.
6. Take the time to read
*even though YouTube can provide almost all your instructional needs, reading still cannot be beat
*read about those that are innovators and smart creators.
7. Collaborate – Cooperation – Association
*CCA to build your knowledge, build your Brand and learn how to Market.
8. Understand your community
*you cannot be friends with everyone on all Social Media platforms.
*learn which sites are beneficial to your needs.
*don’t lose your time on useless Social Media sites that are not productive.
9. Say more with less
*Twitter is 140 characters
*how can you communicate in 140 characters or less.
10. Social Media is a “pull system” you must know your audience.
*understand who your following
*why your following someone
*who is following you
11. Find your Niche
*finding your Niche is important
*your Niche is your voice and your presence online
12. How do you want people to remember you
*content rarely goes away, it is archived, saved, packaged and stored someplace online.
*you create a digital legacy with your content.
*how do you want people to remember you.
13. Build a personal mission statement
*when using Social Media build a mission statement that can help you grow academically and professionally
14. Remember Social Media is about relationships
*building relationships is important
*how do you build relationships online
*remember everyone does not have the same mission as you are so be careful.
15. Develop your elevator pitch for those unique times when you have one opportunity to make an impression.
*Social Media may provide a one-time shot to pitch your ideas to the “right” person so have your pitch ready to go.
16. You cannot be shy in the Blogging / Technology Industry.
*technology opens opportunities nationally and globally as never before.
*to be successful you cannot afford to be shy or hesitant
17. Don’t view other bloggers as the competition, they are opportunities for collaboration.
*sometimes it is better to collaborate not compete
18. Brand vs Visual Identity
*learn the difference
19. Your Brand is your Promise
*your Brand continues to grow as your knowledge and abilities grow.
20. Your Brand and Niche should be a safe place, make sure your association is approachable.
*what type of people are you associated with?
*do they have the same direction, mission and goals
as you do?
21. Be Authentic
*no one can be you, but you.
*don’t try to be something you are not
*don’t steal someone else’s ideas
*think about what you bring to the table.
22. Social Media can bridge Culture and Technology
*diversity is a good thing.
23. Be careful about being assimilated
*assimilation, association and application are important
24.You do not have to know everything
*apply what you learn and allow yourself to grow
25. Attend conferences and Socials
*connect, socialize and be friends
*never doubt your ability to be creative and innovative.
“Build your Brand as having authority.” Wm Jackson
Use your digitals to unite and unify so the future
is brighter for African children and families
Bridging the Diaspora Divide – Teresa H. Clarke at TEDxEuston